ONE HELL OF A TV COMMERCIAL: DODGE CHALLENGER – FREEDOM
Posted by Andrew Roman on June 15, 2010
In an age where multiculturalism is almost a moral imperative – where love and appreciation of country have been tossed aside in favor of building self-esteem, celebrating diversity and saving the planet from everything – patriotism, as a selling tool, is appallingly atypical. Good old fashioned, everyday, love-your-country, bread-and-butter, show-it-proudly patriotism seems to be the exception, not the rule – so much so that when it is employed in an advertising campaign, conservatives take special notice.
(Yes, we “old-fashioned” Constitution-loving, free-market, pro-second-amendment God-fearing types still tend to be moved by such things as waving flags, a military band and George Washington).
It is a must see.
A thought crossed my mind as I watched this spot for the third time.
How many of us can remember when military heroes – recipients of medals, citations, etc – routinely earned space on our hometown newspapers’ front page? It was automatic that those who were recognized for meritorious service while defending the nation would be afforded above-the-fold, page one status.
It was a given.
Recently, I had the opportunity to “rescue” a whole bunch of yellowing Toledo Blade newspapers from the World War II era. (They were being used as insulation in an old farm house owned by my wife’s family). The number of front page stories about local boys who earned various honors on the battlefield were simply too many to count.
What a different time it was.
Today, one is hard pressed to find such recognition except, perhaps, in some very small town publications and local neighborhood papers.
There are many great blogs, however, that pick up the slack.
Thank God for them.
Watching this commercial made me think how, at one time, there was no higher honor – nothing that garnered the respect and admiration from the public at large – than serving in the United States military.
A nation that does not honor and revere its warriors cannot – and does not deserve to – endure.
(Serious stuff just from watching a car ad, eh?)
Now, I’m off to go look at Dodge Challenger.